Value-Based Bidding in Google Ads, How It Works, Best Practices & Pitfalls

Value-Based Bidding in Google Ads

Value-based bidding stands out as a strategic approach that revolutionizes how advertisers engage with their target audience. This innovative technique has garnered widespread attention for its ability to maximize return on investment (ROI) while optimizing ad spend. Let’s explore value-based bidding, looking at how it works, ideal methods, and limitations. What is Value-Based Bidding? Value-based […]